Streaming Services

Music streaming platforms

Although music streaming is no longer a freely replicable public good, streaming platforms such as SpotifyDeezerApple MusicSoundCloud, and Prime Music have shifted music streaming to a club-type good. While some platforms, most notably Spotify, give customers access to a freemium service that enables the use of limited features for exposure to advertisements, most companies operate under a premium subscription model.[41] Under such circumstances, music streaming is financially excludable, requiring that customers pay a monthly fee for access to a music library, but non-rival, since one customer's use does not impair another's.

Music streaming platforms have grown rapidly in popularity in recent years. Spotify has over 207 million users, as of 1 January 2019, in 78 different countries,[42] Apple Music has about 60 million, and SoundCloud has 175 million.[43] All platforms provide varying degrees of accessibility. Apple Music and Prime Music only offer their services for paid subscribers, whereas Spotify and SoundCloud offer freemium and premium services. Napster, owned by Rhapsody since 2011, has resurfaced as a music streaming platform offering subscription based services to over 4.5 million users as of January 2017.[44] As music streaming providers have proliferated and competition has pushed the price of subscriptions down, music piracy rates have also fallen (see chart to the right).

The music industry's response to music streaming was initially negative. Along with music piracy, streaming services disrupted the market and contributed to the fall in revenue from $14.6 billion in revenue in 1999 to $6.3 billion in 2009 for the U.S. CD's and single-track downloads were not selling because content was freely available on the Internet. The result was that record labels invested more in artists that were "safe" – chart music became more appealing to producers than bands with unique sounds. In 2018, however, music streaming revenue exceeded that of traditional revenue streams (e.g. record sales, album sales, downloads).[45] 2017 alone saw a 41.1% increase in streaming revenue alone and an 8.1% increase in overall revenue.[45] Streaming revenue is one of the largest driving forces behind the growth in the music industry. In an interview, Jonathan Dworkin, a senior vice president of strategy and business development at Universal, said that "we cannot be afraid of perpetual change, because that dynamism is driving growth."[45]

The term "streaming wars" was coined to discuss the new era of competition between video streaming services such as NetflixAmazon Prime VideoHuluHBO MaxDisney+, and Apple TV+.

over-the-top media service is a streaming media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms, the companies that traditionally act as a controller or distributor of such content. Most of these services are owned by a major film studio. Some streaming services started as an add-on to Blu-ray offerings, which are supplements to the programs watched.[1]

Streaming is an alternative to file downloading, a process in which the end-user obtains the entire file(s) for the content before watching or listening to it.

A client end-user can use their media player, computer, mobile phone and smart TV to start playing digital video content before the entire file has been transmitted. Users will need an Internet connection to stream or download video contents. Users lacking compatible hardware or software systems may be unable to stream or download certain content.

Streaming video on demand

At least 100 million subscribers

ServiceParentLaunchSubscribersContentAreas ServedRef.
NetflixNetflix, Inc.January 16, 2007[a]204 millionNetflix OriginalsColumbia PicturesTriStar PicturesClassicsScreen GemsStudio Ghibli,[b] licensed content from other vendorsWorldwide[c][2]
Prime VideoAmazon.com Inc.September 7, 2006200 millionAmazon OriginalsAmazon StudiosDiscoveryITV, licensed content from other vendorsWorldwide[d][3]
Tencent Video[e]TencentJune, 2011120 millionTencent Video Originals, licensed content from other vendorsChina, Hong Kong, Indonesia, Macau, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, Vietnam[4][5]
iQIYIBaiduApril 22, 2010118.9 millioniQIYI Originals, licensed content from other vendorsWorldwide[6]
Disney+The Walt Disney CompanyNovember 12, 2019[f]100 millionWalt Disney PicturesWalt Disney Animation StudiosDisney ChannelMarvel StudiosLucasfilmPixarDisneynatureNational GeographicABCABC Signature20th Television20th Television AnimationMarvel TelevisionMarvel AnimationHuluStar,[g] 20th Century StudiosSearchlight PicturesFox 2000 PicturesBlue Sky StudiosTouchstone PicturesHollywood PicturesDisney+ OriginalsNorth America,[h] South America, parts of Asia-Pacific, Western Europe, Australia, New Zealand, and parts of Northern Africa.[7][8]

At least 25 million subscribers

ServiceParentLaunchSubscribersContentAreas ServedRef.
YoukuAlibaba GroupJune 200681.1 millionYouku Originals, licensed content from other vendorsChina[9]
HBO MaxAT&TMay 27, 2020[10]44.2 million [11]WarnerMedia libraries, HBOMax OriginalsDC Universe OriginalsWarner Bros.DC FilmsNew Line CinemaTurner EntertainmentCNNSesame WorkshopLooney TunesComedy CentralCrunchyrollStudio GhibliTBSTNTTruTVAdult SwimBoomerangCartoon NetworkUnited States[12]
HuluThe Walt Disney Company

(67% stake)

NBCUniversal (Comcast)

(33% stake)

October 29, 200739.4 millionHulu OriginalsABCABC Signature20th Television20th Television AnimationFX NetworksFXFreeformWalt Disney Pictures20th Century StudiosSearchlight PicturesTouchstone PicturesHollywood PicturesABC NewsESPN, licensed content from other vendorsUnited States, Japan[8][13]
PeacockComcastJuly 15, 2020[i]33.1 millionPeacock OriginalsNBCUniversalFocus FeaturesDreamWorks AnimationIlluminationTelemundoBravoE!SyfyOxygenWWE NetworkUnited States[14]
YouTube PremiumGoogleOctober 31, 201530 millionYouTube Originals100 countries[15][16]
iflixTencentMay 27, 201425 million[j]The Walt Disney Company,[18] Metro-Goldwyn-Mayer (MGM),[19] Paramount Pictures,[20] Warner Bros,[21] Fox,[21] and Starz.[22]Malaysia, Indonesia, the Philippines, Bangladesh, Nepal, Thailand, Brunei, Sri Lanka, Pakistan, Myanmar, Vietnam, the Maldives and Cambodia[23]

At least 10 million subscribers

ServiceParentLaunchSubscribersContentAreas ServedRef.
iWantTFCABS-CBN CorporationJanuary 8, 201013 millioniWantTFC OriginalsABS-CBN channels like S+AANCKapamilya ChannelTeleradyoStar CinemaWorldwide[24]
CuriosityStreamCuriosityStream, LLCMarch 18, 201513 millionFactual nonfiction content in sciencehistorymathematicstechnologyrobotics, and nature. Content for kids. Original programming175 countries[25]
ESPN+The Walt Disney Company

(80% stake)

Hearst Communications

(20% stake)

April 12, 201812.1 millionESPN ProgrammingUFCUnited States[26][27][8]
Discovery+Discovery, Inc.January 4, 202112 million[28]Discovery ChannelFood NetworkTLCHGTVIDOWNAnimal PlanetMagnolia NetworkBBC Studios, and licensed content from other vendors such as A+E Networks[29]Denmark, Finland, India, Ireland, Italy, Japan, Netherlands, Norway, Poland, Spain, Sweden, United Kingdom, United States[30]
Apple TV+Apple Inc.November 1, 201910 millionApple TV+ OriginalsWorldwide[31]

At least 1 million subscribers[edit]

ServiceParentLaunchSubscribersContentAreas ServedRef.
Paramount+ViacomCBSOctober 28, 2014[k]8 million[l]Paramount+ OriginalsCBSParamount PicturesMiramaxMTVNickelodeonComedy CentralBET, and Smithsonian ChannelViacomCBS Domestic Media NetworksUnited States, Canada, Latin America, Australia,[m] Poland, Hungary, Russia,[n] Middle East, Nordics[32]
Rakuten TVRakuten20107 millionStarz Play,[o] and licensed content from other vendors.42 European countries and Japan[33]
GloboplayGrupo GloboNovember 3, 20156.5 millionGloboplay Originals, Rede Globo, licensed content from other vendorsBrazil, United States[34]
CrunchyrollAT&TMay 14, 20064 millionAnimeMangaDoramaWorldwide[35]
CraveBell MediaOctober 30, 20142.8 million[p]Crave OriginalsBell MediaHBOShowtimeStarz, and licensed content from other vendors.Canada[36]
Zee5Zee Entertainment EnterprisesFebruary 14, 20182.7 millionZee5 OriginalsZee TV& TVZee MarathiZee YuvaZee SarthakZee KannadaZee TeluguZee BanglaZee PunjabiZee KeralamZee TamizhZee Café and licensed content from other vendors.190+ countries
Now TVComcastJuly 17, 20122.21 million[q]Sky channels, NickelodeonCartoon NetworkDeA Kids,[r] Comedy Central,[r] and licensed content from other vendors.United Kingdom, Ireland, Germany, Italy[37]
Stan.Nine Entertainment Co.April 1, 20142.1 million[s]Stan OriginalsNine NetworkNBCUniversalLionsgateSony PicturesVillage RoadshowABC CommercialViacomCBS, and licensed content from other vendors.Australia[38]
Starz PlayLionsgateNovember 18, 20112 million [t]Starz OriginalLionsgate, and licensed content from other vendors.Argentina, Brazil, Chile, France, Italy, Germany, Pakistan, Spain, United Kingdom and 17 countries in the Middle East and North Africa region[39]
BritBoxITV plc,

BBC Studios/BBC

March 7, 20172 million[u]BBCITVChannel 4,[v] Channel 5Comedy Central UKEndemol Shine,[w] and licensed content from other vendorsAustralia, United Kingdom, United States, Canada[40][41]
SonyLIVSony Pictures Networks IndiaJanuary 22, 20131.81 millionSony TVSony SABSony MarathiSony TenSony MaxSony Max 2Sony PIX,Sony Six and licensed content from other vendors.Indo-Pacific and Middle East
NeonSky Network Television LimitedFebruary 1, 20151.7 million [x]Warner Bros.HBONBCUniversalSony Pictures TelevisionBBC StudiosMGM, and licensed content from other vendors.New Zealand[42]
BET+ViacomCBSSeptember 19, 20191 million [y]BET+ OriginalsBET OriginalsTyler Perry StudiosViacomCBS, and licensed content from other vendors.United States[43]
HayUComcastMarch 1, 20161 million [z]E!BravoNBCUniversal, and licensed content from other vendors.United Kingdom, Ireland, Australia, Denmark, Sweden, Norway, Finland, Canada, Luxembourg, The Netherlands, Belgium, Philippines, Singapore, Hong Kong[44]
Acorn TVRLJ EntertainmentAugust 15, 20131 million [aa]Acorn Media GroupBBC StudiosITVChannel 4All3Media, DRG, ZDF, Content Media and licensed content from other vendors.United States, United Kingdom, Ireland, Canada, Australia, New Zealand, Mexico, Spain[45]
ShudderAMC Networks20151 million [ab]Shudder OriginalsAMC Networks, and licensed content from other vendorsUnited States, Canada, United Kingdom, Ireland, Australia, New Zealand[46]

Fewer than 1 million subscribers[edit]

ServiceParentLaunchSubscribersContentAreas ServedRef.
VideolandRTL Nederland2010750,000[ac]RTL NL and Videoland original content, licensed content from other vendorsNetherlands[47]
ShowmaxMultiChoice GroupAugust 19, 2015590,000Hollywood, British, Kenyan, NickelodeonDisneyCartoon NetworkBoomerangABCHBO and South African contentAfrica, Europe, Australia, New Zealand, North America[48]
Kayo SportsStreamotion Pty LtdNovember 26, 2018542,000Fox SportsESPN AustraliabeIN SportsRacing.comAustralia[49]
BingeStreamotion Pty LtdMay 25, 2020468,000[50]WarnerMediaHBOBBCNBCUniversalSony Pictures TelevisionStudioCanalViacomCBSDiscovery, Inc.ITV StudiosAll3MediaAustralia[51]
FuboTVFuboTVJanuary 1, 2015547,880NFLMLBNBANHLMLS and international Association football, includes cable television channels like ABCCBSFoxNBCESPNUnited States, Canada, Spain[52]
Atresplayer PremiumAtresmediaSeptember 8, 2019452,000[ad]AtresmediaSpain, Americas[53]
AMC+AMC Networks2020100,000 [ae]AMC OriginalsAMC Networks, licensed content from other vendorsUnited States[54]
IFC Films Unlimited2019100,000 [af]IFC OriginalsAMC Networks, licensed content from other vendorsUnited States, Canada[55][56]
Sundance Now2014100,000 [ag]Sundance TV OriginalsAMC Networks, licensed content from other vendorsUnited States[54]
Allblk2020100,000 [ah]Allblk OriginalsAMC Networks, licensed content from other vendorsUnited States[57]
We TV+2020100,000 [ai]We TV OriginalsAMC Networks, licensed content from other vendorsUnited States[54]